SEO
By Andy Norman, Antek Automation — 30+ years in field service before building AI and automation systems for trades and service businesses. Last updated: 14 June 2026 Schema markup is a small block of code on your website that tells search engines and AI assistants exactly who you are, what you
local SEO
Google's rolling out AI-generated summaries at the top of search results. For UK tradespeople competing for local customers online, this changes how you need to approach your website content. Here's what's actually happening, why it matters for your business, and what you need to
local SEO
Google's latest update to how AI search tools prioritise information has quietly changed the game for local tradespeople. If you're a plumber, electrician, or HVAC engineer in the UK, the way potential customers find you is shifting – and if your business information isn't verified
SEO
You've probably heard the panic: Google's keeping everyone on the search results page, nobody clicks through to websites anymore, and your online presence is worthless. It's called "Google Zero" – the idea that zero-click searches are killing small businesses. Here's the